How Customers Satisfaction affects your Startup

Amazon ¬†prides itself as Earth’s Most Customer-Centric Company,¬† which means they go the extra length to ensure that you can get all you want in 24 hours ! just be a prime member. When I read John Doer “Measuring what matters” of how Google scaled its KPI to having over 1 billion active subscribers, they…

Best ways to manage Digital Projects

Managing a project can be difficult, but managing digital projects can be a little bit overwhelming if you cannot measure the right parameters. The other day in one of my professional groups, someone asked if he needed new skills as a marketing manager in order to work as a digital marketing manager. Well, for a…